As an environmental leader in the beauty industry and around the world, Aveda Institute Denver welcomes Earth Day by celebrating all month long to raise a minimum of $15,000 for its Earth Month partner, Western Resource Advocates (WRA) through various events during the month of April.

Guests will be able to participate in a variety of events beginning with the Institutes second “Walk for Water” to raise awareness and support for water conservation in Colorado and around the globe. The average distance a woman in an underdeveloped country walks to access clean water is four miles. The Walk takes place on April 5 from 9 to 11 am with staff, students and sponsored community partners walking four miles around the metro area.  

On Earth Day, April 22, the Institute will host Services for the Earth in which all revenue generated from salon and spa services this day will be donated to WRA. To book an appointment for the Earth, call 303-567-7500. Advanced reservations recommended. Additional donations will also be accepted.

To complete the celebration, the students will host a Hair and Makeup Show on April 24. The show, Aveda RAW, will feature recycling around the globe and is presented by Aveda Institute Denver, Berenices Salon, Planet Laboratories Salon and Avalon Salon and Day Spa. The show will feature live local music from Cobraconda. Doors open at 6:30 pm with a silent auction and live entertainment by Kajmir Royale. The show begins at 7 pm. Tickets are sold at the event. $25 VIP, $15 seated (limited) and $10 general admission (standing room only).

Throughout the month, while supplies last, Aveda is featuring its limited edition candle, Light the Way, which is made from organic lavender and retails for $12. Aveda Institute Denver is also selling limited edition 2010 Earth Month organic cotton tee shirts for $20 donation.

 For more information about Earth Day at Aveda Institute Denver or Western Resource Advocates or to find out about making a donation, contact Alicia Parks at 303-567-7500. The success of Earth Month at Aveda Institute Denver is a collaborative effort of its partners and sponsors including Berenices Salon, Avalon Salon & Day Spa, Planet Laboratories, Copper Falls Spa & Salon, Three Cutters on Pearl, Hair Technology, Pedro’s Planet, Lead Alliance Music Group, Cobraconda, Organixx, True Love Shoes, Electric Crayon Tattoo Co, Pura Vida, Chipotle, Cheeba Hut, Tees for Change, Moyer Total Wellness, The Cheesecake Factory, and the Tattered Cover-all offering support and donations for our silent auction at our Hair and Makeup Show.

Aveda Institute Denver offers programs in cosmetology, esthiology and massage and offers salon and spa services provided by students in training under the care of their licensed educators. Aveda Institute Denver has been in operation since 2004 and graduated over 500 students. 2010 marks the fifth year the Institute has supported Earth Month efforts. For more information visit www.avedadenver.com.

Western Resource Advocates is a nonprofit environmental conservation organization dedicated to protecting land, air and water in the West. Western Resource Advocates collaborates with other conservation groups, hunters and fishermen, ranchers, American Indians, and others to ensure a sustainable future for the West.  Visit Western Resource Advocates online at www.westernresourceadvocates.org.